Overview

The Royal Museums Greenwich is a place to discover sea and space exploration, ground-breaking architecture, art, and British history.

The brief

The Royal Museums Greenwich wanted to uphold the “Nothing for us, without us” approach when creating an LGBTQ+ audio guide for the Queen’s House in London. 🏳️‍🌈

Queen’s House in London

The solution

Smartify Producers Peter Knowles and Renato Camilo worked with the amazing Royal Museums Greenwich team to provide a safe, comfortable, and empowering environment for the LGBTQ+ community to lead the conversation.

The results

“Fierce Royals” is an incredibly authentic, “very gay tour” of Greenwich’s original “House of Delights.” It is led by drag king and historian Christian Adore and features various voices from the annual Fierce Queens cabaret night.

Discover Smartify's presentation about the co-creation strategy at Culture Geek here.